Thursday 14 March 2013

Economic:
- Jaws was the first film ever to gross over 100million dollars at the box office
- FIlm was released at different times in different places making it an event release allowing more money to be made
- Product tie-ins and merchandising became prominent
- People became attracted to blockbusters for these event films so that they could appreciate the big budget special effects films in a cinema with good lines of sight but also the quality of sound and projection that they had now come to expect and could no longer be achieved in small independent cinemas


Technology:
- Mechanical shark
- Star Wars kick starts go-motion animation, lead to character morphing, led to real time compositing which led to high tech camera systems and digital smoke + pyrotechnics



Social:
- Jaws appeals to peoples fear of the unknown
- Became attracted to the large blockbusters in the multiplex' as they were event films
- Event films became a social event

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