8.) Describe the rise of Cineplex
and the resulting changes to film distribution
- The rise of the
Cineplex came when types of films such as slashers, slapticks comedies and
youth films started to take over from the past favourite films such as ‘the
disaster film,’ and ‘the vigilante film’/ The trends of films started to
closely follow the trends of shows on television making the films more heavy
action and superhero based. With this change in genre of films more effects and
‘bigger’ sounds were needed. The average independent cinema could no longer
handle this type of production which caused this raise in Cineplex’s as they
were able not only to play more films at once but they were also able to cope
with the greater needs that the type of film requires. This greater influx in
the genre of film also led to the need for multiplex’ so that they could show
multiple films at once satisfying a greater audience. This rose it over
independent theatres as they now had a too wide audience to satisfy.
9.) Discuss the phenomenon as a contributing factor in the rise of the blockbuster
- The cineplex were a major contributing factor in the rise of the blockbuster as the new multiscreen system and the new quality of these cinemas allowed people to go to the cinema and appreciate these blockbusters with all their new sound and special effects etc in the highest quality.
- This aided the blockbuster to rise because it allowed people to appreciate them in a special way that was more attractive and of better quality than any home videos or little independent cinemas
- The cineplex' allowed the more mainstream films to be shown and also allowed higher prices to be charged meaning that the blockbusters could afford to advertise more and therefor attract more people to the blockbusters
- The system of multiple screens meant that people had more opportunity to see the films and therefore the blockbusters became more popular and widely viewed
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